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Press Room
Panoram Focus On Desktop at SEG -Advanced Displays Combine
with Applications to Provide Real Solutions
October 9, 2004, Los Angeles, CA
Click here to view our virtual
3d tradeshow booth
Panoram, a technology leader and innovator in visualization
is presenting several new desktop solutions at the SEG convention
running between October 10-15 in Denver, CO. "With the
emergence of powerful new low-cost workstations equipped with
the latest generation of graphics, and the active porting
of the Oil/Gas industries major software applications to PC
and LINUX, the realm of visualization can now be extended
to the individual user and to the desktop", stated Theo
Mayer, Panoram's President/CEO.
In response to this trend, Panoram is gathered various exciting
desktop solutions, teamed with specific applications to present
functional solutions aimed at actual upstream workflow issues.
The displays include hosting the Kodak Stereo 3D Display as
well as the LightSpace DepthCube Z1024, plus Panoram's field
deployable MK3 wide-field display.
 The
Kodak Stereo 3D Display technology represents a dramatic breakthrough
over lenticular, parallax and barrier screen auto-stereoscopic
monitors, delivering outstanding image quality, incredible
depth of field, SGXA resolution, and excellent contrast and
brightness ratios.
At the heart of the display is a Kodak-patented monocentric
lens system that provides a generous 43-degree horizontal
field of view, giving users the experience of viewing a 60-inch
image from just three feet away. With this size and resolution
of image, coupled with an optical design that reduces eyestrain
and user fatigue, viewers are able to work on the display
for longer periods of time with increased productivity.
Panoram has paired this display technology with Landmark Graphics'
Linux based GeoProbe volume visualization and interpretation
system, which allows geoscientists to explore multiple seismic
attributes and well logs simultaneously in 3D without the
encumbrances of glasses or other paraphernalia.
"Our focus is more than technology, it's about enhanced
workflow, and so we are trying to put together the right computer
platforms with the right application software with the right
visual systems to provide our customers with powerful new
visualization capabilities that solve actual needs."
Said Mayer.
This same approach applies to the pairing of Schlumberger's
PC based Petrel well planning capabilities with LightSpace's
DepthCube display.
 The
DepthCube Z1024 3D Display is a unique rear-projection volumetric
display in which a high-speed DLP(TM) video projector sends
a series of 3D image slices into a 3D projection volume. The
projection volume is composed of a physically deep stack of
20 electronically switchable liquid crystal scattering shutters.
At any instant in time 19 scattering shutters are transparent
and only one is in a white scattering state. The display switches
a single shutter into the scattering state, which causes the
appropriate image slice corresponding to its physical depth
to be displayed on it.
With each image slice stopped at the correct depth in the
projection volume, the DepthCube produces a 3D image that
is truly deep. Patented 3D anti-aliasing hardware virtually
eliminates the visual discontinuities between layers so that
the 3D image appears to be completely smooth and continuous.
With the high speed projector sending out 1000 image slices
per second, the whole volume is refreshed 50 times a second.
Because it is actually displaying the 3D image in a volume,
the DepthCube display allows a small group of 2-3 users to
review and collaborate with each user seeing the correct parallax
3D from their viewing position. This makes it an ideal tool
for work such as well plan reviews such as that in Schlumberger
Information Solutions Petrel software.
Petrel is an integrated Windows PC software solution for
seismic interpretation through reservoir simulation. All workflow
processes and features found in Petrel contribute to the development
and refinement of the same 3D volumetric earth model. The
common environment and powerful workflow management capabilities
automatically captures knowledge as the work progresses. This
eliminates the information mismatch or information exchange
loss when using individual applications and is the basis for
integrating new data and rapidly updating dated earth models,
thus lowering overall E&P risk.
 Joining
these exciting technologies from partners is Panoram's field
deployable PV290 FRM MK3-CS multi-panel display. "This
display solution was developed as a mini-command center for
military special forces and government first responders with
the ability to set up in under 5 minutes. This immersive display
provides the oil/gas industry the ability to take visualization
systems to where the action is." Says Mayer.
Panoram teamed this display with GIS software from DigitalGlobe
and Keyhole, which provide amazing abilities to view high-resolution
earth images from down-to-earth detail to wide field overviews
. DigitalGlobe will be introducing a new product and services
especially for the oil/gas industry at this year's SEG convention.
"Since 1998, Visualization technologies have emerged
as proven core capabilities for upstream workflow activities
in the oil/gas industry. Changes in computer platform, software
applications and visual systems now offer more benefit to
the industry than ever. We are very proud to be able to present
such leading edge solutions to our customers at SEG",
Mayer concluded.
About Panoram
Panoram Technologies, Inc. develops, markets and manufactures
advanced, extreme-resolution display solutions for facilities,
workgroups and single user applications. Panoram's display solutions
create visualization environments, which allow users to "see
more, understand better and decide quicker". For commercial
use, the Company's offerings are enabling project teams in oil/gas,
in manufacturing of aerospace and automotive systems as well
as researchers in scientific computing to achieve unprecedented
levels of productivity and effectiveness. For military and government
applications, Panoram provides an array of systems and solutions
that enhance visualizing capabilities for C4ISR as well as tactical
field operations, To learn more about Panoram Technologies,
visit their Web site at www.panoramtech.com.
About Eastman Kodak Company and Infoimaging
Kodak is the leader in helping people take, share, print and
view images for memories, for information, for entertainment.
The company is a major participant in infoimaging, a $385 billion
industry composed of devices (digital cameras and flat-panel
displays), infrastructure (online networks and delivery systems
for images) and services & media (software, film and paper
enabling people to access, analyze and print images). With sales
of $13.3 billion in 2003, the company comprises several businesses:
Health, supplying the healthcare industry with traditional and
digital image capture and output products and services; Commercial
Printing, offering on-demand color printing and networking publishing
systems; Commercial Imaging, offering image capture, output
and storage products and services to businesses and government;
Display & Components, which designs and manufactures state-of-the-art
organic light-emitting diode displays as well as other specialty
materials, and delivers optics and imaging sensors to original
equipment manufacturers; and Digital & Film Imaging Systems,
providing consumers, professionals and cinematographers with
digital and traditional products and services.
The Kodak New Business Ventures division develops independent
commercial businesses that emerge from strategic research
and development initiatives within the company's concept labs.
The charter of the New Business Ventures unit is to create
new revenue streams from Kodak intellectual property, complement
existing Kodak business units, and develop new markets for
Kodak customers and partners. You can learn more about Kodak
and Infoimaging at www.kodak.com
About LightSpace
LightSpace Technologies, Inc. is the world leader in the development,
manufacturing, and marketing of high performance, solid state,
volumetric 3D displays. LightSpace's DepthCube 3D Display
technology produces truly 3D images of unequaled quality and
is rapidly gaining notoriety for its beautiful 3D images,
wide sweet spot, and lack of eye fatigue. In collaboration
with its partners, LightSpace is developing DepthCube solutions
in a wide range of fields including image-guided medical treatment,
military surveillance, and baggage and cargo scanning. Learn
more about LightSpace Technologies and the DepthCube 3D Display
on the web at www.lightspacetech.com.
About Landmark
Landmark is the leading supplier of software and services
for the upstream oil and gas industry. The company's software
solutions span exploration, production, drilling, business
decision analysis and data management. Landmark offers a broad
range of consulting services that enable customers to optimize
their technical, business and decision processes. Visit the
Landmark Web site at www.lgc.com for more information.
About Halliburton
Halliburton, founded in 1919, is one of the world's largest
providers of products and services to the petroleum and energy
industries. The company serves its customers with a broad
range of products and services through its Energy Services
Group and Engineering and Construction Group business segments.
The company's World Wide Web site can be accessed at www.halliburton.com.
About Schlumberger Information Solutions (SIS)
Schlumberger Information Solutions (SIS), an operating unit
of Schlumberger Oilfield Services, is the global industry
leader for the supply of integrated business solutions comprising
GeoQuest software and information management services. SIS
enables petroleum companies to drive their business performance
and enter into the iEconomy. SIS is on the Internet at sis.slb.com.
About Schlumberger
Schlumberger is a global oilfield and information services
company with major activity in the energy industry. The company
employs 78,000 people of more than 140 nationalities working
in 100 countries, and consists of three business segments.
Schlumberger Oilfield Services is the world's premier oilfield
services company supplying a wide range of technology services
and solutions to the international oil and gas industry. SchlumbergerSema
is a leading supplier of IT consulting, systems integration,
and network and infrastructure services to the energy industry,
as well as to the public sector, telecommunications and finance
markets. WesternGeco, jointly owned with Baker Hughes, is
the world's largest and most advanced surface seismic company.
In 2002, Schlumberger revenue was $13.5 billion. For more
information online, visit slb.com.
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